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Project Management · by Ramy Saboungui
IMAGINE 2017 Showcase
An Audio Visual Conference
Westbury National needed a new image for their annual industry event, “IMAGINE 2017”. This event hosted over 500 Audio Visual industry professionals and their major industry clients and technology partners at the Royal Conservatory of Music in Toronto.
With the referral of one of my business partners, I was asked to take on the management as well as taking on the identity and branding of the entire IMAGINE event.
I led the development, content creation, and tracking of the event landing page, which received over 6,000 hits just 3 weeks. Wrote and distributed segmented email campaigns, sending emails over ten weeks reaching over 20,000 people with a 61.4% open rate. A digital way-finding system was created to guide event attendees throughout the space.
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Tags
Multimedia · way finding
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